W-4
Step 01Days -28 to -22
Build Hype
Set anticipation before listeners know the date.
Announce drop datePost first teaser clip
finesse workflow
Pitching made easy.
Build tailored curator outreach in minutes, and move from draft to ready-to-send without second guessing.
release planning // content systems
STOP WASTING HOURS ON PLANNING.
SAVE TIME FOR WHAT MATTERS: MAKING MUSIC.
Build a clear release roadmap and a practical content plan in minutes, not late-night spreadsheets.
Week-by-week release map
See exactly what to do from W-4 through W+1 so launch week stays focused.
Content plan by phase
Get matched post ideas for teaser week, countdown, release day, and follow-up.
Priority-first tasks
Focus on high-impact moves first, with the fluff pushed out of the way.
One source of truth
Keep release strategy, content timing, and rollout tasks in one clean view.
how it works // playlist pitching
PLAYLIST PITCHING,
WITHOUT ALL THE
CONFUSION.
release plan // weekly stepper
RELEASE ROADMAP.
Use arrows to move week by week. Slides auto-advance every 5 seconds.
W-3
Step 02Days -21 to -15
Pitch Sprint
Hit editorial, curator, and blog inboxes early.
Submit editorial pitchSend curator + blog wave
W-2
Step 03Days -14 to -8
Pre-Save Push
Convert attention into pre-saves.
Launch pre-save campaignRun paid teaser burst
W-1
Step 04Days -7 to -1
Countdown
Prime day-one traffic and reminders.
Email + social countdownPrep release-day assets
W0
Step 05Day 0
Release Week
Launch fast and amplify immediately.
Publish across channelsFollow up every pitch
W+1
Step 06Days +1 to +7
Momentum
Sustain lift while discovery is active.
Retarget top audiencesShare placements + proof
waitlist // get early access and discounts
JOIN THE
WAITLIST.
New features are shipping fast. Drop your email and we'll give you early access discounts and notify you first when something worth your time goes live.